Orders & Shipping

How long does it take to dispatch an order?

For most of our products, we dispatch within 4–5 working days.

However, for personalised or customised pillows, we take a little extra care — these are usually dispatched within 7–9 working days. Once dispatched, you’ll receive a tracking link to stay updated on your delivery.

How much does shipping cost, and how long will it take to receive my order?

We offer free standard shipping on all orders over $120 within the 48 contiguous U.S. states (excluding Alaska, Hawaii, U.S. Territories, and military installations).

Our standard delivery timeframe is 7–9 business days for most orders. In rare cases, it may take up to 15 business days.
If your order hasn’t arrived by the 10th business day, don’t worry — it’s still on its way.

If it hasn’t arrived by the 15th business day, please contact us so we can initiate a trace with the carrier.

Please note:
We ship Monday through Friday (excluding weekends).

Shipping estimates are based on timelines provided by DHL, UPS, USPS, FedEx, or other carriers.

We are not responsible for delays caused by weather, natural disasters, or other events beyond our control.

I put in the wrong address. What should I do?

Oh no — don’t worry! Please email us right away at support@whitewillow.co, and we’ll do our best to help.

Here’s what you need to know:

If your order hasn’t been sent to our fulfillment team yet: We’ll gladly update your shipping address.

If your order has been packed but hasn’t shipped: We can help you place a new order with the correct address. A 20% restocking fee will apply to the original order.

If your order has already shipped: We won’t be able to change the address from our side. We recommend reaching out to the courier directly for any delivery updates or redirection.

What happens if my order is lost in transit?

If your order hasn’t arrived within 15 business days from the date of dispatch, it may be delayed or lost in transit. But don’t worry — we’re here to help.

First, we recommend checking with your household members, neighbors, or building staff to see if someone might have received the package on your behalf. Many of our customers have found their orders this way!

If you still can’t locate the package, please reach out to us at support@whitewillow.co with your order details. We’ll begin a trace with the shipping carrier right away.
If the package is confirmed lost, we’ll arrange for a replacement or refund in line with our policy.

Do you offer a trial period on your products?

Yes! We offer a 101-Night Risk-Free Trial on select products — because true comfort takes time.

It can take up to 30 days for your body to adjust to a new pillow or cushion, especially if you’re switching from a different type or material. That’s why we give you plenty of time to settle in and truly experience the difference.

If, after 30 days, you feel the product still isn’t right for you, you can request a return or exchange anytime within the 101-night period.
Just ensure the product is in good condition — not heavily damaged or soiled.

To see if a product qualifies, look for the “101-Night Trial” badge on the product page.
For any help, email us at support@whitewillow.co — we’re always by your side.

Warranty

What is the warranty on your pillows?

We’re happy to offer a 5-Year Limited Warranty on our pillows, covering defects in material or workmanship under normal, intended use. This includes physical flaws in the foam that cause it to split or crack, significant loss of shape or structure not caused by misuse, and manufacturing defects in the stitching or fabric. However, the warranty does not cover damage caused by misuse, abuse, or improper care — such as exposure to liquids, sharp objects, or rough handling — as well as improper washing or cleaning methods, issues from unauthorized sellers, or normal wear and tear over time.

To initiate a warranty claim, simply email us at support@whitewillow.co with your order number, photos of the issue, and a brief description. Our team will evaluate your request, and if the claim is approved, we’ll arrange to repair or replace the product as needed. If the item needs to be returned, it must be securely packaged to avoid damage in transit.

Please note that this warranty applies only to the original purchaser and is non-transferable. If you’re gifting our products, kindly share the order number with the recipient, as it is required for any warranty claim. For warranty claims outside the U.S. mainland, additional shipping or duty charges may apply. The original warranty term remains valid from the date of purchase and does not reset with any replacement or repair.

Do I need to register my product to activate the warranty?

Yes, to activate your 5-Year Limited Warranty, you’ll need to register your product.
Simply visit our Warranty Registration page or scan the QR code provided in the leaflet included with your order.
This helps us verify your purchase and provide faster support if you ever need to make a claim.

How long does it take to process a warranty claim?

Once we receive your warranty claim with all the required details (order number, photos, and description), our team will review it within 3–5 business days.
If the claim is approved, we’ll arrange for a repair or replacement and share the next steps with you promptly.

Please note: Shipping timelines may vary based on your location.

Payments & Promotions

What payment methods do you accept?

We accept a variety of secure and convenient payment options, including:

  • Credit & Debit Cards (Visa, Mastercard, American Express, etc.)
  • PayPal
  • Shop Pay
  • Apple Pay & Google Pay (where supported)
  • UPI & Net Banking (for India-based orders)
  • Buy Now, Pay Later options (where available)

Is it safe to use my credit/debit card on your website?

Yes, it is safe to use your credit/debit card on our website. We use secure payment gateways and encryption technologies to ensure your transaction details are protected.

What should I do if my promo code isn’t working?

If your promo code isn’t working, please check the expiration date and terms of the promotion. If everything seems correct and it's still not working, contact our Customer Comfort Crew at support@thewhitewillow.co for assistance.

Pillow Care & Support FAQs

How do I adjust to my new pillow?

It’s completely normal for your body to take some time to adjust to a new pillow — especially if you're switching from a different shape, height, or material.

We recommend giving it at least 30 days to let your body adapt and experience the full comfort and support it offers. During this time, your muscles and posture gradually align with the new sleeping position, helping reduce any initial discomfort.

If you continue to feel discomfort after the adjustment period, feel free to reach out to us at support@whitewillow.co — we’ll be happy to guide you further or suggest a better fit.

How do I take care of my pillow?

To keep your pillow clean and comfortable, follow these simple care tips:

1. Always use a pillow cover or protector to guard against dust, sweat, and spills.
2. Spot clean the foam using a damp cloth and mild detergent. Do not soak, machine wash, or wring the foam.
3. Our pillows come with a removable outer cover, which can be machine washed on a gentle cycle and air dried. Please refer to the care label for exact instructions.

With regular care, your pillow will continue to offer long-lasting support and comfort.

How do I get rid of the memory foam scent?

It’s normal for memory foam products to have a slight scent when first unpacked — this is called “off-gassing” and is completely safe.

To help the scent fade quickly, we recommend:
1. Removing the outer cover and airing out the pillow in a well-ventilated room for 24–72 hours
2. Avoid placing it in direct sunlight, but keeping it near an open window or fan can speed things up

The scent typically fades on its own within a few days, leaving your pillow fresh and ready for restful sleep.

What are the small holes or pockets in the foam?

The small foam pockets or air holes you may notice are a natural part of the foam manufacturing process. These are not defects. They’re the result of our careful and precise foam molding process, designed to ensure optimal airflow, comfort, and durability.

How do I wash my pillow?

Our pillows are designed with a removable outer cover, which can be machine washed on a gentle cycle using mild detergent. Always air dry the cover to maintain its quality.

The foam inside should not be machine washed or soaked. Instead, if needed, you can spot clean the foam using a damp cloth and a mild soap solution. Gently wipe the area and let it air dry completely before use.

Always refer to the care label on your product for specific cleaning instructions.

What are The White Willow pillows made of?

The White Willow pillows are crafted in India with German technology, in technical collaboration with BASF.

Our pillows are made using high-performance foams like Cooling Gel Memory Foam, Engineered Latex Super Soft Foam, and High-Resilience Foam, each carefully selected to offer personalized comfort and support.

Got Questions? Let's Chat